JEEP

Brasilux Communication Visual was chosen by JEEP to develop and implement a luminous visual communication project for their dealerships. The challenge was to create modern and impactful solutions that reflected the strength of the brand, offering a visual identity that stood out in the automotive market. The project included the creation of illuminated signs, internal and external displays, as well as other graphic elements that helped enhance the customer experience in the stores.

The Challenge
to be faced..

The main challenge of this project was to create a visual communication solution that not only conveyed the essence of JEEP but also adapted to the specific needs of each point of sale, maintaining consistency with the brand identity across all its locations. JEEP needed solutions that were durable and resistant, suitable for outdoor environments, and that would make the brand stand out amid competition.

Result:

Brasilux Communication Visual exceeded JEEP’s expectations by delivering a personalized, high-quality project that met the durability, visibility, and aesthetic requirements. The luminous communication solutions created a striking visual identity, enhancing the brand’s visibility and providing a more engaging experience for customers at the dealerships. The implementation of illuminated signs and displays was a success, resulting in increased brand awareness and attracting more visitors to the stores.