BMW, a renowned automotive brand, was looking for a strategic partner for an ambitious project: standardizing the visual communication of more than 80 dealerships spread across Brazil. The challenge was great and required a complete solution, which combined creativity, agility and quality.
Brasilux Comunicação Visual was chosen for this mission, with the main challenge being:
Standardization: Guarantee BMW’s visual identity in all dealerships, from the facade to the internal elements.
Scale: Coordinate a large project, with several locations and tight deadlines.
Complexity: Adapt the project to the specificities of each concessionaire, respecting local rules and regulations.
Brasilux, with its expertise in visual communication and project management, delivered a result that exceeded BMW‘s expectations. Through meticulous and collaborative work, we managed to:
Impeccable standardization: BMW’s visual identity was applied consistently across all dealerships, reinforcing the brand’s image and providing a uniform experience for customers.
Agility and efficiency: With strategic planning and a highly qualified team, we were able to deliver the project within the established deadline, despite the complexity involved.
Customer satisfaction: BMW was extremely satisfied with the final result, recognizing the quality of the work carried out by Brasilux and the importance of the partnership for the success of the project.
Brasilux is proud to have been chosen to transform the visual communication of BMW dealerships throughout Brazil, demonstrating our ability to deliver large-scale projects with excellence and professionalism.
We transform everyday brands into unforgettable visual experiences. Check some of our projects:
Here at Brasilux we have pushed farther the visual identity of many of the most influential brands in Brazil and the world.
With over 45 years of experience, Brasilux is the best choice for the market leading brands and enterprises.
Rua Stevia, Nº 236 - Parque Ind. Bandeirantes III CEP: 87070-140
Rua Funchal 538 - Workplace Funchal, Sala 64 CEP: 04551-060
Rua Stevia, Nº 236 - Parque Ind. Bandeirantes III CEP: 87070-140
Rua Funchal 538 - Workplace Funchal, Sala 64 CEP: 04551-060